Travel Site

The Project

Design and develop a website and blog about Paris with travel tips, food, shopping, art, and itineraries.

The Work

  • Designed fully responsive landing pages
  • Curated photography and developed visual designs
  • Created mockups, wireframes, user flows, and interactive prototypes
  • Designed and published weekly newsletters with original content
  • Designed and developed a series on French cooking
  • Created a French food pronunciation guide with audio
  • Developed itineraries and walking tours of Paris with maps
  • Developed a custom dashboard to simplify the recipe and itinerary editorial workflows
  • Managed 3rd-party relationships
  • SEO strategy, performance, analytics, security

Tools & Stack: HTML5, CSS3, JavaScript, PHP, WordPress, Divi, Adobe XD, Photoshop, AWS, Mapbox, Advanced Custom Fields (ACF), MailChimp

Results

Top-ranking pages in organic search results.

Newsletter open rates are triple the industry average.